

THURSDAY, SEPTEMBER 15, 2022
The River Center, 340 SW 3rd St, Des Moines, IA 50309
FemCity Business Members will receive a discount.
Not a member? Visit FemCity Des Moines to learn more.
ABOUT
The Beyond Business Conference invites everyone to a day of personal and professional growth. This conference will provide a platform for all women & gender non-conforming people to share their knowledge and business with others. The day will be full of community, uplifting each other and opportunities to connect with others whether you own a business or support all the remarkable things others are doing. This will not be your classic business conference. It will be a full day of everything that FemCity embodies: a place to connect, collaborate and collectively succeed all in a safe space and community that supports and leads with positivity.
SPEAKERS
Mary McCarthy
Alyx Coble-Frakes
Christina Moffatt
Julia Hunt
Britney Brown
Michelle Rembert
Jackie Haley
Rina Jensen
KEYNOTE SPEAKER

Violette de Ayala
Violette de Ayala is a Cuban American serial and social entrepreneur, Founder of FemCity®, and the International Best-Selling Author of The Self-Guided Guru© Life Lessons for the Everyday Human.
FemCity has been seen in Gilt, Vogue, Forbes, AP, Mashable, and Fast Company and has over 80 locations in the US, Canada, and the Islands.
Violette and Stephen have three kids that span mid 20’s to tween ages. Their newest non-human family member, Georgie is a frequent pseudo star on her Instagram.



PANEL

Penny Schmidt
Financial Advisor,

Liliana Knowlton
Founder + Coach

Tina Smothers
President,

Mel Guanci
Founder,
SCHEDULE
7:30 - 9:00 AM
Main Room
Coffee Connection
Julia Mae Hunt
9 - 9:15 AM
Main Room
Opening
Thank You Sponsors
9:15 - 10:00 AM
Main Room
Keynote
Violette de Ayala
10:15 - 11:00 AM
Room One
Alyx
The Agenda
Room Two (Upstairs)
Julia Mae Hunt
11:15 - Noon
Room One
Christina Moffatt
11:15 - Noon
Room Two (Upstairs)
Rina Jensen
12:30 - 1:15 PM
Panel + Lunch
1:30 - 2:15 PM
Room One
Mary McCarthy
Room Two (Upstairs)
Jackie Haley
2:30 - 3:15 PM
Room One
Britney Brown
Room Two (Upstairs)
Michelle Rembert
3:30 - 4:00 PM
Closing
4:00 - 5:30 PM
Social/Drinks/Music